NEWS

15周年記念キャンペーン｜スニーカーに靴ベラを

おかげさまで、blueoverは2026年4月17日で15周年。日頃の感謝を込めて、ご愛用いただいている皆さま、はじめましての皆様へ特別なプレゼントをご用意！

GW期間の営業と配送について

ゴールデンウィークの期間中、直営店structは休まず営業します。オンラインショップは業務を休業させていただきます。

[Fukuoka] PHOLUS Bespoke Tour Location Decided

The PHOLUS Order Tour will be held for three days, from Friday, April 24th to Sunday, April 26th, at "Potato Megane" in Daimyo, Fukuoka. This will be the first time it's open to the general public....

【We Need Your Help!】PHOLUS National Tour Venues Wanted!

PHOLUS National Tour 2026 to be held. We are inviting applications for venues in Nagoya and Fukuoka via Instagram. All business types welcome; we are looking for partners to co-create with us.

[Lower House Election] 10% off with your vote! "Election Discount" event

Those who vote between Wednesday, January 28 and Sunday, February 15 will receive a 10% discount code.

[Event Announcement] We will be exhibiting at "Spin-Off Vol. 2" held on Sunday, January 25th at Spinning Mill in Sakai.

We will be exhibiting at "Spin-off vol.2" at "SPinniNG MiLL," the former site of a spinning mill in Sakai.Please come and enjoy the unique atmosphere, new encounters, and the selection of items on ...

Business hours and delivery during the New Year holidays

During the New Year holidays, some of our services will be suspended. In addition, there may be delays in deliveries.

Perfect for holiday gifts: Nishiguchi Kutsushita Pop-up

From Saturday, November 29th to Monday, December 22nd, a pop-up shop for Nishiguchi Kutsushita, a company that has been making socks since 1950, will be held for the holiday season.

Talk event also happening! Harmonious knit yato pop-up

From Japanese textile factories to the next generation. Knitwear brand "yato" to hold a 3-day pop-up from November 22nd. Special talk event with free admission also planned.

[Direct Store Exclusive Novelty] Washable Leather Glove Event Held

We're offering an opportunity to experience and choose our "washable" leather gloves from WONDER BAGGAGE in person. For a limited time, you'll receive a special leather pouch with every purchase a...

[Part 2] Wearing Marco, Wearing Marco. Current location of shirts

An order event for holo shirts., a deep dive into the background of the creation of the much-anticipated new "Marco Shirt" and the message it conveys about modern lifestyles.

[Part 1] Shirts from blueover's perspective! Enamel shirt order event

For three days from November 1st (Saturday) to November 3rd (Monday, national holiday), an order event for holo shirts. will be held, where customers can create their ideal shirt based on a conver...

Make your leather shoes more comfortable. NGSM Order Event

An order event for NGSM, which combines the comfort of comfort shoes with the quality of luxury dress shoes, will be held over two days, October 25th (Sat) and 26th (Sun).

POPUP held at Sendai Mitsukoshi [Bob Hair Black Sole Pre-sale]

The blueover pop-up store will be open from September 3rd (Wed) to September 16th (Tue). You can try out models that are usually only available online or in our directly managed stores.

[TENT appearance] Talk event held at struct

The third man from TENT will be coming to Osaka struct from 5pm on September 14th, 2025. It will be a special night to talk about the VEIL series created by TENT and LEKT.